Beyond Reasonable Drought
2010 'South Island Farmer of The Year'
2013 Landcorp Agricultural Communicator of the Year






In 1998 after successive and prolonged droughts, Doug Avery had just about given up trying to make a living off his 1500 hectare Marlborough property. Tired, disillusioned, depressed and at his wits end Doug had almost given up on Bonaveree, the property that had been in his family since 1919.

In his desperation, Doug attended a field day seminar in 1998 about Lucerne which was presented by Prof Derrick Moot. According to Doug that one hour presentation was "probably the mvost valuable hour of my life" and lead Doug on a journey that would change his and his family's life forever.

Today Bonaveree is a model of how to successfully farm in harmony with the conditions instead of in opposition to them. Every year the Avery family's farm production and profitability curve continues to trend upwards. Bonaveree is a resounding commercial and sustainable farming success story.

The Beyond Reasonable Drought Road show is an initiative to introduce Doug Avery to as many sheep and beef farmers and to enable them to learn how they can move their business forward profitably and sustainably with innovative ideas, new tools and a new-found attitude.

Over five days commencing Monday 10th February 2014, Doug will travel through the Hawkes Bay, East Coast and Central North Island regions sharing his success story. Doug's two hour presentation cannot be missed by any sheep and beef farmer who knows they need to change but does not know how to.

Let Doug's presentation change your life for good!

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Ant Lagan 021 247 1247
Karyn Abery 027 274 6168